Matte is the New Black! Redefine Color with New OPI Matte Top Coat

Redefine Color with New OPI Matte Top Coat

OPI Matte Top Coat instantly transforms glossy nail lacquer to a matte finish when applied over any OPI hue. Matte Top Coat provides sealing protection without shine and protects nails from chipping, making manicures last longer. With a matte, transparent finish, Matte Top Coat is designed to leave nails velvety smooth while creating a touchable texture for an edgy appearance.

“A matte finish can be worn over any OPI nail lacquer shade and should be applied after the base coat and primary coats of color to give nails a unique look,” says Suzi Weiss-Fischmann, OPI Co-Founder & Artistic Director. “Using Matte Top Coat to transform any shade in your collection makes it a more versatile and budget-friendly way to embrace the matte trend. Give your favorite lacquers an update with a new finish without altering the color.”

Matte Top Coat contains no DBP, Toluene, or Formaldehyde. This product includes OPI’s exclusive ProWide^™ Brush for the ultimate in application.

OPI Matte Top Coat will be available April 2013, at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, jcp Salons, Pure Beauty, Regis, Trade Secret, and ULTA, for $9.00 ($10.95 CAN) suggested retail.

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

How to Get Kristen Stewart’s Bombshell ‘Do, by Marc Anthony (Tutorial + Press Release)

The Ingénue Turns Everyday Bombshell, Ala Twilight’s Bella Swan

By Marc Anthony Hair Care

Toronto – November 29, 2012 – As the twilight saga finally came to its end, we watched the moody Bella Swan come into her own as a woman, mother and champion of her brood. As Bella grew up so did Kristen Stewart, going from a quiet indie girl to a woman with a sense of individual style and a more grown up glamour. It is no surprise that her look followed suit with a casually seductive bombshell vibe.

This look is simple to achieve in only a few minutes. Beauty doesn’t have to be complicated.

Voila, sexy touchable bombshell hair! For extra texture add Dream Waves Beach Spray to your fingertips and give it one last tousle.

Marc Anthony products are available…(click to expand)

In the USA at Walgreens (Walgreens.com), Rite Aid (riteaidonlinestore.com) Drugstore.com and other retailers. Dream Waves Beach Spray available now – suggested retail price $8.99. The New Oil of Morocco Volume Shine Hairspray will be available February/March 2013 – suggested retail price $8.99. In Canada at Shoppers Drug Mart, Walmart Canada and other retailers. Dream Waves Beach Spray available now – suggested retail price $11.99. The New Oil of Morocco Volume Shine Hairspray will be available February/March 2013 – suggested retail price $10.99.

About Marc Anthony(click to expand)

Owner of Toronto’s trend-setting Marc Anthony Salons and winner of numerous international awards, celebrity hairstylist Marc Anthony is the creator of the comprehensive Marc Anthony True Professional^® line of premium stylers, shampoos and conditioners that can be found worldwide. Today, Marc Anthony and his roster of Celebrity Stylists have become the definitive Team to the Stars for television features, trends and celebrity hair styling. They can be seen regularly at such prestigious events as the Oscars, Emmy’s, Grammy’s and Toronto’s International Film Festival; styling the manes of Royalty to A-list celebrities like the Duchess of York, Fergie, Tilda Swinton, Ellen Page, Freida Pinto, Harrison Ford, Eva Longoria, Hilary Swank, Kevin Spacey, Justin Bieber, Keanu Reeves and Jeremy Renner to name a few.

Visit www.marcanthony.com for more information on Marc Anthony Hair Care.

Image credits to Marc Anthony Cosmetics Inc.

OPI Announces Striking New Limited Edition Bond-Inspired 18K Gold Leaf Top Coat (Press Release)

OPI has crafted the perfect, decadent holiday treat – complete with a dash of luxury, a sprinkling of fashion, and touch of intrigue – to celebrate James Bond’s Golden Anniversary with the introduction of 18 karat gold leaf top coat The Man with the Golden Gun. This luminous, rich top coat adds an additional layer of chic gold leaf texture whether painted over completely dry OPI nail lacquer or directly to the nail itself.

Inspired by the world of 007, this stunning, real 18 karat gold top coat comes packaged in a special limited edition collectable gold bottle and makes the ultimate holiday gift.

“For 50 years Bond beauties have graced the big screen with their dazzling looks and opulent style, and gold has always played a prominent role,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “Gold transcends time; from the first Bond film to the soon to be released – Skyfall – Bond Girls have adorned themselves with gold accessories from jewelry and heels to clutches. This top coat’s radiant hue and stunning 18 karat gold leaf texture and patterns take accessorizing this holiday season to new heights!”

As with all OPI nail lacquers, The Man with the Golden Gun contains no DBP, Toluene, or Formaldehyde, and features OPI’s exclusive ProWide™ Brush for the ultimate in application.

This limited edition promotion will be available beginning October 2012 at professional salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $30.00 ($37.50 CAN) suggested retail for each Nail Lacquer.

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!